Canary Wharf Group aims sights on recyclable paper cups made with EarthCoating® in support of plastic reduction and increased recycling rates

Canary Wharf Group commits to exploring the use of recyclable paper cups made with EarthCoating® at One Canada Square

Canary Wharf, London, September 25, 2018 – As global demand for a sustainable solution in paper cup waste continues to rise, Canary Wharf Group in London, England has decided to conduct trials for a paper cup made with EarthCoating® which is said to use 43% less plastic than traditional paper cups and be easily pulped into recycled paper using conventional paper recycling equipment.

“As a responsible landlord, we want to raise awareness of alternative technologies that could provide further value to our Estate community.  A solution like Earth Coating® has potential to demonstrate a closed-loop system where used paper cups could be reprocessed into goods like printing paper, which could then be brought back into our offices” said Lugano Kapembwa, Sustainability Manager for Canary Wharf Group. 

The end of life hierarchy for disposable paper packaging has been clearly identified as Reduce, Reuse, Recycle and so any opportunity to recapture virgin fibers from paper cups for recycling clearly supports the circular economy which is of grave importance.

“The first step to getting paper cups recycled is to make paper cups that are easy to process through existing paper recycling equipment” said Todd Gasparik, VP of Business Development for Smart Planet Technologies, developers of EarthCoating®. “Now that we’ve done this, the recycling experts can extract the value and divert a tremendous amount of waste from the landfill.

EarthCoating® can be used as a sustainable coating alternative for all types of packaging applications including paper hot/cold cups, food trays, takeaway boxes, food wraps, liners, labels and more. EarthCoating® may be run on existing equipment at commercial line speeds and paper packaging produced with it require no additional infrastructure in order to be easily pulped back into office paper.

Canary Wharf Group plans to announce further details of its trial in the near future and is working to ensure the existing infrastructure is ready and able to accommodate this exciting program. 

About Canary Wharf Group 
Canary Wharf Group plc has overseen the largest urban regeneration project ever undertaken in Europe, designing and building more than 16.5m sq ft of London real estate, which now houses local and international companies and renowned retailers. 

The Canary Wharf estate is a major retail destination comprising around 1m sq ft across five shopping malls, including the award-winning leisure development, Crossrail Place, housing one of London’s most stunning roof gardens.  It also has world-class, year-round arts and events programme offering over 200 diverse and culturally inspiring events performed throughout the Estate.

Canary Wharf’s new district, Wood Wharf, will provide up to 3,600 new homes, 2.8m sq ft of office space, 380,000 sq ft of retail space and over eight acres of public spaces, squares and parks. There will also be a GP surgery and a two-form primary school for 420 children.

Canary Wharf Group is a wholly owned joint venture between Brookfield Property Partners and the Qatar Investment Authority. 

Website: www.canarywharf.com
Instagram: @canarywharflondon
Twitter @CanaryWharfGrp@YourCanaryWharf;@Level39CW

 About Smart Planet Technologies
Smart Planet Technologies is a materials engineering and intellectual property company focused on sustainable material advancements for the paper-based packaging industry. Our highly-mineralized resin technology (EarthCoating®) uses 43-51% less plastic than Polyethylene and may be used to produce paper-based packaging applications that can be easily pulped into recycled paper using conventional paper recycling equipment. 

EarthCoating® is ideal for hot/cold cups, tubs, folding cartons, food trays, liners, labels, takeaway boxes, corrugated boxboards and point-of-purchase displays. EarthCoating® may be run at high commercial line speeds on existing converting equipment and offers significant performance, economic and environmental benefits compared to plastic coatings.